Current Model Automobile Ad
March 19, 2010

Objective:
Standard 2: Plan and design a website.

Standard 4: The student will use commercial web design software (ie: Dreamweaver) to create attractive web pages.

Standard 5: The student will create and prepare images to integrate with web site designs. Example image software: Fireworks, Photoshop, GIMP, Paint, etc.

Learning Outcomes:
Students will achieve a moderately to highly skilled status by showing proficiency in the following:

• Explore and understand basic good web development and design principles, such as: color, white space, font styles, viewing patterns, background images, balance, etc.
• Plan the layout considering consistency, readability, proportion, navigation, etc.
• Use proper naming conventions and file structure. Understand file types and filename extensions.
• Create paragraphs, line breaks horizontal rules, ordered and unordered list, and tables. Emphasize proofreading, spell checking and grammar.
• Use headings and font enhancements (bold, italics, etc.).
• Create hyperlinks and mail links.
• Modify page properties. For example: background, font (styles and colors), links. Insert images and include attributes (such as alt, vspace and hspace, size, align, etc).
• Use colors to change backgrounds and text. Use image for backgrounds.
• Open and save an image in a web friendly format. Crop and resize various images. Optimize an image (resize and change resolution for optimal load time). Enhance an image to improve photo quality (red eye, autocolor, etc.).

Coursework Procedure:
You will need to make a new automobile site for me. This automobile site requires multiple web pages to give me all the latest on your favorite automobile. You need to create this from the perspective that you are either a dealer or a manufacturer and that the marketing department has asked you to create a web site to promote the car. This car must be a current, commercially available vehicle, not an after-market modification. Below is a description of the pages you'll need to design. To make this assignment easier, don't design a different layout for each page, keep them uniform. And devise a uniform way to navigate between them. (Keep this assignment, the web pages and images, in its own folder to ease the design process).

Here are the minimum requirements for this assignment:

1. Each page must have a uniform method of navigation AND a uniform look.
2. There must be at least one page each describing the following:
   • Index page must give a summary of the automobile you have chosen.
   • One page to give the automobile's specifications (this information is available on both manufacture's web pages and dealer's web pages so it should be easy to find).
   • One page of photos. This can also be found on the dealer's or manufacture's pages or you can check out sites like Edmund's, or Vehix.
3. Each page (except the photo page) must have an image and at least a 2-paragraph narrative.

Take your time and do quality work. Grading will encompass look, feel, navigation, content, quality, etc.

Due Date(s) and Submission Instructions:
You must complete your web site (in its own folder) by Thursday, March 25, 2009. I will grade it at your computer. This is the first assignment of the fourth term.

BUSINESS WEB PAGE DESIGN
Grade Levels: 10-12
Units of Credit: Semester (.5)
CIP Code: 52.0254
Prerequisite: Computer Technology (Computer Literacy)
Skill Certification Exam: #254

The emphasis of this semester course is on the principles and design of a website as well as advanced Internet skills and techniques. HTML, Web publishing and graphic editing software will be used to design, create, format, and edit Web pages.